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Konstantinos
Papadopoulos

Digital Analytics &
Data Specialist

Recent Posts

  • Adobe Analytics VISTA Rules data issues December 13, 2021
  • Statistical Significance in AB Testing March 15, 2021
  • Propensity Score Matching in Python January 3, 2021
  • Adobe Analytics – Reports API using OAuth & Python September 27, 2020
  • Adobe Analytics data – Reports API v2.0 & Python June 14, 2020
  • Apache Airflow and DBT on Docker Compose May 11, 2020
  • Schedule dbt models with Apache Airflow April 6, 2020
  • Incremental dbt models using Adobe Analytics Clickstream February 16, 2020

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Machine Learning based F1 race prediction engine

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Tag: analysis

Statistical Significance in AB Testing

Statistical Significance in AB Testing

The purpose of AB Testing in the digital world is to perform a controlled trial of a hypothesis and make the most informed decision. To assess the AB testing results we rely on calculating their statistical significance through the p-value. … Read the rest

Posted on March 15, 2021July 11, 2021Categories Digital AnalyticsTags abtesting, analysis, python
Propensity Score Matching in Python

Propensity Score Matching in Python

In eCommerce and Digital Analytics is very common for product and marketing teams to implement changes without first going through a proper process of controlled release. In this post will elaborate on the details of Propensity Score Matching using a … Read the rest

Posted on January 3, 2021July 12, 2021Categories Digital AnalyticsTags analysis, python
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